EdTech experts offer practical advice on balancing immersion and learning effectiveness, and the importance of quality control when developing digital content for children.
The recent 'EdTech Mondays Nigeria' podcast delves into the impact of educational technology (EdTech) on learning outcomes. This episode features Cynthia, Learning and Development Manager at Kunda Kids, who shares valuable insights from her experience developing literacy products for children ages 4-10.
Cynthia introduced Kunda Kids as a company that produces educational content in various forms, including mobile apps, published books, and animated series. Their content is particularly focused on reflecting African culture and empowering African children to be the protagonists of their own stories.
One of the biggest challenges in developing educational digital content is maintaining children’s engagement while achieving real learning outcomes. Cynthia details the approach Kunda Kids takes to strike this balance. They don’t just pursue fun, they measure and evaluate the impact on children’s learning at every moment.
What is particularly noteworthy is that Kunda Kids collaborates with parents, teachers, and educational experts from the early stages of product development. This allows them to create content that is appropriate for the child’s developmental stage and ensures effectiveness in real-world educational settings.
Cynthia also mentioned the problem of addiction caused by excessive screen time. Kunda Kids has included features in the app to encourage breaks after a certain amount of time of use to prevent this, and also provides activities away from the screen. This is an important part of bridging digital learning with real-world experiences.
There was also advice for parents. Cynthia emphasized that parents should set clear learning goals for their children according to their developmental stage and choose EdTech tools that match those goals. She also advised parents to avoid platforms that are simply for fun and choose products that allow them to see real learning outcomes.
Finally, Cynthia had an important message for EdTech developers. She emphasized the importance of engaging and testing directly with children in the target age group. She said that understanding the language and interests of Gen Z and Gen Alpha in particular is key to developing effective educational content.
This episode highlighted the potential of EdTech, but also the need for a careful approach to leveraging it properly. Technology is a powerful tool for transforming education, but to maximize its effectiveness, pedagogical principles and the real needs of children must always be kept top of mind, which was the central message of the discussion.
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