Bauhaus graphic design is rooted in the concept that “form follows function”, a principle that prioritizes the purpose of a design over its aesthetic. This style focuses on creating aesthetically pleasing yet practical designs that eliminate unnecessary decoration.
Key principles
1.
Simplicity and functionality
2.
Geometric forms
3.
Asymmetry and dynamic composition
4.
Primary colors and neutral palettes
5.
Integration of art, craft, and technology
6.
Clean typography
1. Simplicity and functionality
•
Designs prioritize usability and purpose, where every element serves a clear function.
source: Vintage Art
source: Bauhaus 100
source: Bauhaus 100
2. Geometric forms
•
Heavy use of basic shapes such as circles, squares, and triangles.
3. Asymmetry and dynamic composition
•
Although structured, Bauhaus design often uses asymmetrical layouts, adding a sense of dynamism and modernity.
source: Okalpha
source: Vintage Art
4. Primary colors and neutral palettes
•
Bold use of primary colors (red, blue, yellow) paired with black, white, and gray to create contrast.
•
Limited color palette to maintain visual clarity and focus.
5. Integration of art, craft, and technology
•
A seamless blend of artistic creativity, handcrafted techniques, and machine-age precision. Focus on mass production and affordability.
source: Nadeznha Tomala Pineda
source: Niels Ditlev
6. Clean typography
•
Favoring clean, modern, and geometric fonts that reflect its principles of simplicity, functionality, and minimalism.