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Score-based Generative Diffusion Models for Social Recommendations

Created by
  • Haebom

Author

Chengyi Liu, Jiahao Zhang, Shijie Wang, Wenqi Fan, Qing Li

Outline

This paper proposes a novel generative model that overcomes the limitations of the assumption of social homogeneity (the assumption that individuals with social connections share similar preferences) to enhance the effectiveness of social recommendations on online platforms. To address the problem that the assumption of social homogeneity does not always hold due to the complexity and noise of real-world social networks, we propose a score-based generative model, the Score-based Generative Model for Social Recommendation (SGSR). SGSR applies a stochastic differential equation (SDE)-based diffusion model to social recommendations, utilizes a co-curricular learning strategy to mitigate the missing supervised signal problem, and utilizes self-supervised learning techniques to align knowledge across social and collaborative domains. Experimental results using real-world datasets demonstrate that SGSR effectively filters out unnecessary social information and improves recommendation performance.

Takeaways, Limitations

Takeaways:
Contributes to improving the performance of social recommendations by proposing a new generative model that overcomes the limitations of the assumption of social homogeneity.
A novel method for effectively applying diffusion models to social recommendations is presented.
Addressing the problem of missing supervision signals and cross-domain knowledge mismatch through co-curricular and self-directed learning.
Validation of the model's effectiveness through experimental results.
Limitations:
Lack of analysis of the computational cost and complexity of the proposed model.
Further research is needed on generalization performance across diverse social network structures and data characteristics.
Further verification of generalizability is needed due to limitations in the dataset used in the experiment.
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