By linking Google Analytics to my site, I can check and analyze visitor behavior data in real time, such as access location, length of stay, and exit points. If you're already using Google Analytics, skip ahead to Verifying your Measurement ID . Create a Google Analytics account After logging in to Google, go to Analytics (click) and click Create > Account . Enter your account name and click Next . Account data sharing settings are optional. This determines how much information from your GA account you want to share with Google, and you can leave it at the default setting. Enter the property name in the property details, set the time zone and currency, and click Next . The property name is usually written as the website name. Select the business category and size that most closely matches your site, then click Next . After selecting the information you want to obtain from Google Analytics, click Create .