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[Event Recap] 2025 INCHEON Youth Global Launchpad In Vietnam

  1. 🇻🇳 베트남
  2. 🎤 행사 후기
2025 INCHEON YOUTH GLOBAL LAUNCHPAD IN VIETNAM
📅 Date: 24 and 25 October, 2025
🕒 Time: 09:00 AM - 06:00 PM
📍 Venue: Tower 3, The Sun Avenue, 28 Mai Chi Tho Street, An Khanh District, Ho Chi Minh City
🎯 Co-hosted by : INCHEON Metropolitan City, ICCEI, The Invention Lab, and C-LAPS

1. Program Overview

🔶 INCHEON Youth Global Launchpad 2025

The INCHEON Youth Global Launchpad has become a cornerstone initiative driving INCHEON's young entrepreneurs toward global success. Organized by INCHEON City and the INCHEON Center for Creative Economy & Innovation (ICCEI), the program empowers promising startups to expand overseas through tailored acceleration, market localization, and hands-on global experience — turning early potential into sustainable international growth.
Since its inception in 2023, the INCHEON Youth Global Launchpad has played a central role in INCHEON'S mission to empower young innovators and help them bring their ideas to the global stage. The program first supported startups entering Mongolia and Vietnam, before expanding in 2024 to include the United States, Singapore, and Vietnam, offering tailored consulting, acceleration programs, and commercialization funding.
Over just two years, the Launchpad has delivered remarkable outcomes:
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2023: 10 companies supported, 29 MOUs and partnership agreements signed, ₩21.6 billion in investments attracted, 3 overseas subsidiaries established, and USD 97,113 in export sales, alongside 89 partnership contracts for market expansion.
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2024: 12 companies supported, 33 MOUs and agreements signed, ₩20.1 billion in investments attracted, 2 new overseas subsidiaries established, and USD 577,525 in exports.

🔶 2025 INCHEON Youth Global Launchpad in Vietnam

Building on such strong momentum, the 2025 edition continues the mission with new expansion bases in Vietnam and Malaysia, two of Asia's most dynamic and opportunity-rich markets for innovation and entrepreneurship.
A total of 25 Korean startups participated in the 2025 program, divided into Track 1 and Track 2. Track 1 focused on pop-up stores, live streaming, and business matching, while Track 2 consisted of pre-startup and early-stage entrepreneurs, featuring seminars, corporate visits, market research, and business matching programs.
The Vietnam program, co-organized by INCHEON City, ICCEI, The Invention Lab, and C-Laps, took place in Ho Chi Minh City from October 23 to 25, 2025, featuring an energetic three-day agenda — from the Kickstart Dinner to the Korean Startup Pop-Up Store and Business Matching sessions with local companies and institutions. The event not only showcased the innovation and global ambitions of INCHEON's rising founders but also strengthened collaborative ties between Korea and Vietnam's startup ecosystems, paving the way for future partnerships, investment, and market expansion.

2. Program Overview

🔶 Kickstart Dinner

The Kickstart Dinner marked the official opening of the 2025 INCHEON Youth Global Launchpad in Vietnam, setting the tone for the next two days of meaningful exchange and collaboration. The event brought together startups from both tracks, alongside representatives from the organizing and co-organizing bodies — INCHEON City, ICCEI, The Invention Lab, and C-Laps.
The evening began with welcoming remarks from C-Laps, followed by greetings and opening messages from representatives of ICCEI and The Invention Lab, emphasizing the shared vision of empowering INCHEON's young entrepreneurs to explore new frontiers in the Vietnamese market. C-Laps then provided a preview of the upcoming Korean Startup Pop-Up Store, highlighting its role as a platform for startups to test market response and engage directly with local audiences.
The formal program transitioned into a casual networking session, where startup founders and partners exchanged insights over dinner in a relaxed atmosphere, setting a collaborative and forward-looking tone for the activities that followed.

🔶 Korean Startup Pop-Up Store

The Korean Startup Pop-Up Store, held on October 24–25, 2025, from 9:00 AM to 6:00 PM at DORADO Idol-Kstore in Ho Chi Minh City, served as one of the key highlights of the 2025 INCHEON Youth Global Launchpad in Vietnam.
🌟 Participating Startups:
🥐 F&B: Anghodu, Orbitor
💊 Healthcare: Lemonbox
💄 Beauty: TEMPUSETER, K-Beauty Worldwide, MUCOS
😺Character IP: Moro Island, Shopfanpick
🧑‍⚕️ Medical Platform: Withidical, Mediark
Open free to the public, the pop-up store offered visitors a unique opportunity to discover, test, and experience innovative Korean products firsthand. Each booth was hosted by the founders and teams themselves, who introduced their products, explained their brand stories, and gathered valuable on-site feedback from local consumers
Running concurrently with the Pop-Up Store, a series of livestreaming sessions were held to promote the participating startups’ products to a wider online audience. These sessions, broadcasted on popular social media and e-commerce platforms, allowed startups to showcase their innovations in real time — engaging directly with Vietnamese consumers, influencers, and potential buyers. In Vietnam, livestream commerce has rapidly become one of the most influential marketing channels, blending entertainment, interactivity, and shopping convenience. By leveraging this trend, the program provided participating startups with valuable exposure to Vietnam’s fast-growing digital retail landscape, helping them test audience reactions, build brand awareness, and generate real-time feedback.
The event drew strong participation from the local visitors, generating enthusiastic responses and sparking meaningful conversations about product localization, distribution opportunities, and cross-market collaboration. Beyond serving as a product showcase, the pop-up store functioned as a real-time market validation platform, providing participating startups with authentic consumer insights and tangible exposure to Vietnam’s vibrant retail and startup scene.

🔶 Business Matching & Local Engagement

Alongside the Pop-Up Store exhibition, participating startups in the 2025 INCHEON Youth Global Launchpad in Vietnam were given valuable opportunities to engage directly with Vietnamese partners through a series of curated business matching sessions. These meetings enabled the startups to present their products, explore market entry strategies, and build potential partnerships for distribution, investment, and co-development in Vietnam’s rapidly growing innovation landscape.
In addition to these sessions, the program included on-site visits and exchanges with Korean-founded startups operating in Vietnam, providing participants with firsthand exposure to the realities of doing business in the market.
As part of the local engagement activities, the delegation visited the Information Technology Park (ITP) under the Vietnam National University, Ho Chi Minh City (VNU-HCM) — a leading innovation hub designed to foster a technology ecosystem within academia. ITP serves as a center for information and communication technology development and innovation, nurturing high-quality human resources and supporting startup growth.
During the visit, participants met with Mr. Lê Nhật Quang, Director of the Innovation & Entrepreneurship Center, and attended a session featuring insights from DIGISO Group, led by Dr. Lê Minh Thành, on IP management, digital transformation, and AI in business, along with an introduction to Casso, a local financial management platform. Center for AI Training and Application, where startups explored Vietnam’s growing AI research and commercialization ecosystem — gaining valuable perspectives on innovation and collaboration opportunities in the Vietnamese market.
The program concluded with a tour of the Center for AI Training and Application at the ITP, where startups explored Vietnam’s growing AI research and commercialization ecosystem — gaining valuable perspectives on innovation and collaboration opportunities in the Vietnamese market.
The visit provided participants with a deeper understanding of Vietnam’s innovation landscape and strengthened ties between INCHEON's young entrepreneurs and local startup institutions, laying the groundwork for future collaboration and knowledge exchange.

3. Startup Spotlight

🔷 Anghodu (앙호두)

🌟 Company Overview:
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Founded Year: June 9, 2022
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Funding History: N/A
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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"Anghodu" is a global franchise brand that reinterprets the traditional Korean dessert, walnut cookies (hodu-gwaja), in a modern way. By integrating the character IP "Angi", the brand appeals to both the MZ generation and family-oriented customers.
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Currently, nine varieties of walnut cookies and about 30 types of beverages have been developed. Through continuous in-house R&D, new seasonal and trend-driven menu items are launched on a regular basis.
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With a convenient cooking process and a complete system, operations are possible even in small spaces. Flexible store models suited for take-out, delivery, and tourist-commercial districts enable a high level of global scalability.
🌟 Global Expansion Achievements:
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The Philippines: Achieved outstanding results at the 2025 Philippines Asia Franchise Expo (recorded the highest number of consultations)
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Vietnam: Preparing for full-scale expansion with the establishment of a corporation and a master franchise cooperation system

🔷 Orbiter (오르비터)

🌟 Company Overview:
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Founded Year: October 30, 2020
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Funding History: N/A
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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Orbiter is a technology-based company specializing in digitizing and branding spaces. This project is not simply about selling potato desserts but about testing an experimental F&B brand curated and designed as space-based content.
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With its own 3D scanning and spatial design capabilities, Orbiter designs and manages structures that brand the entire consumer experience journey, from store movement flow, gardens, interiors, and packaging to consumer participation content.
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This project leverages the brand assets of INCHEON potato desserts to build a consumer experiential dessert model that transforms local agricultural products into space-based content.
🌟 Global Expansion Achievements:
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Vietnam:
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Participated in three local exhibitions/events in Vietnam in 2024, building networks with local companies and buyers
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In January 2025, signed a PoC agreement for 3D spatialization of a local pension in Ho Chi Minh City
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Establishing strategic partnerships with key local tourism companies in Vietnam, such as AFOODS, Saigontouris Group, Muong Thanh Group, and BenThanh Group, to facilitate market expansion.

🔷 TEMPUSETER (템푸스에테르)

🌟 Company Overview:
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Founded Year: March 11, 2024
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Funding History: Seed
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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Veralga Essence and Cream are functional anti-aging cosmetics based on patented 100% botanical PDRN extracted from plant callus. Clinically proven to reduce wrinkles, brighten skin, and more, they achieve an average compliance rate of over 99%, minimizing skin irritation.
🌟 Global Expansion Achievements:
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The US:
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Established a US subsidiary and hired an American director
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Currently working with Fred Yang, who has already won awards for vertical marketing on Amazon in the US to establish a detailed page and marketing strategy
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China: Discussed with Chinese distributors and agents to develop premium cosmetic distribution networks in China
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Vietnam:
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Explored entry into Vietnam through local partners
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Worked on processes such as local certification and registration in advance.

🔷 LemonBox (레몬박스)

🌟 Company Overview:
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Founded Year: February 17, 2022
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Funding History: Seed
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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LemonBox has developed a personalized optimized formulation through an AI-based functional ingredient big data analysis platform tailored to individual health needs. By launching the brand Inseng, the company is quickly growing in the mid-to-low priced health functional food market.
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The brand ensures high-quality production through exclusive OEM contracts with premium manufacturers such as Kolmar BNH and Novarex. It emphasizes practical yet sensory design, offering compact bottles with emotional appeal and a lifestyle-oriented, Scandinavian-inspired aesthetic. Additionally, it delivers a convenient intake experience with small, easy-to-swallow pills, monthly unit packaging, and routines designed to seamlessly fit into consumers’ daily lives.
🌟 Global Expansion Achievements:
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Vietnam:
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Opened a pop-up at Van Hanh Mall in 2025
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Achieved export sales of over USD 20,000 within the support period
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Signed a strategic partnership and MOU with local Vietnamese partner CollaboX
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Secured official sales licenses for 3 products in Vietnam and completed first exports
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Secured 300 new customers, mainly women in their 30s in Vietnam as key target group

🔷 K-Beauty Worldwide (케이뷰티월드와이드)

🌟 Company Overview:
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Founded Year: July 11, 2019
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Funding History: Seed
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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From brand planning to product development, including funding for manufacturing costs, licensing, logistics, and customs clearance, K-Beauty Worldwide provides integrated support and representation for the entire brand launch process.
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CLOVA34, symbolizing happiness and good fortune, is a joint brand created by K-Beauty Worldwide and a Vietnamese young business man. It is a soothing skincare brand specifically designed for tropical climates, featuring formulations, ingredients, and pricing tailored to the Vietnamese market.
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SKINAVIS is a first-generation Vietnamese derma skincare brand launched in collaboration with Dr. Hieu, a YouTuber with 1 million subscribers. It was the very first brand created in partnership with K-Beauty Worldwide. Today, Skinavis stands as a strong local brand in Vietnam, with 14 cumulative SKUs, 500,000+ units sold, Cumulative revenue exceeding KRW 20 billion.
🌟 Global Expansion Achievements:
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Vietnam:
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Established its Vietnamese subsidiary, K-Beauty Worldwide Vietnam JSC (Ho Chi Minh) in 2020
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Accumulate 13 brands and 63 SKUs, as of Q2 2025
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Achieved a cumulative export volume of USD 4 million, as of Q2 2025, in just 5 years since launch, making it a notable player in Vietnam's OEM cosmetics sector.
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(Planned) launch a private brand in collaboration with a local client in June 2025

🔷 Mediark (메디아크)

🌟 Company Overview:
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Founded Year: April 19, 2022
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Funding History: Pre-A
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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Symtomi (Patient app for symptom input, analysis, and reporting, B2C) is a platform that allows patients to input symptom questionnaires anytime, anywhere, providing tailored information on diagnoses, treatments, and medications. It helps eliminate medical information gaps by linking summarized multilingual symptom data with local healthcare providers, enabling more efficient diagnosis and treatment both domestically and abroad.
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Symtomi-Care (Pre-consultation symptom summary program for medical institutions, B2B) is a program that uses AI-powered multilingual questionnaires and medical language processing to automate documentation and record-keeping tasks for medical staff. By integrating IT solutions into all stages of clinical care, the system enhances hospital efficiency. For example, kiosk-based patient intake or PC programs allow pre-consultation data to be gathered, reducing unnecessary questioning and documentation time by more than 20%.
🌟 Global Expansion Achievements:
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South Africa: Signed export contract and implemented service with AGE Group
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Saudi Arabia: Currently in discussions with Dr. Sulaiman Al Habib Medical Group (HMG), the largest medical group in Saudi Arabia
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Vietnam:
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Signed MOU with K-DOC, a global medical market entry platform
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Entered into a strategic partnership with Medigo, Vietnam's No.1 medication delivery platform

🔷 Moro Island (모로아일랜드)

🌟 Company Overview:
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Founded Year: March 03, 2021
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Funding History: N/A
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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TTARO is a cloud character shaped like a rabbit, born from a whimsical thought like a fluffy cloud. TTARO is curious, mischievous at times, but kind-hearted and caring, which is a lovable imaginary friend. With its high popularity and alignment with MZ generation consumer trends, TTARO is an IP optimized for licensing-based marketing.
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Moro Island offers a ready-to-use concept guide and more than 40 finalized SKUs for immediate collaboration. It is continuously developing additional characters (GARO, SERO, AERO, BARO, etc.) to support scalable brand expansion.
🌟 Global Expansion Achievements:
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Japan: Signed a figure and lifestyle goods licensing deal with Japanese manufacturer Decole
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Taiwan: Signed a character licensing agreement with Taiwanese agency Tower Torch
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China: Selected as a top Korean character by the IP Association of China’s Yiwu Market

🔷 ShopFanPick (샵팬픽)

🌟 Company Overview:
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Founded Year: March 08, 2021
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Funding History: Seed
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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With the experience of launching 2,054 IP-based products through contracts with 455 creators, and by managing content ranging from production to global distribution, the company has established a global infrastructure and process that provides product production solutions for creators and virtual influencers seeking to expand internationally.
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Their platform consolidates distribution networks into a single system and offers a dashboard that visualizes domestic and international distribution processes, along with purchase data segmented by country, gender, and age. In addition, the platform automatically recommends suitable content and products for viewers and fans by aggregating purchase, distribution, and IP data.

🔷 Mucos (무코스)

🌟 Company Overview:
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Founded Year: January 08, 2024
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Funding History: Seed
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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The MUCOS platform goes beyond being a simple sales channel. By operating experience groups and carrying out localized promotional activities, it is evolving into a trial-based all-in-one solution that provides practical support to small and medium-sized cosmetics companies facing difficulties in export.
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The platform enables product localization and tailored marketing by utilizing feedback from trial participants. It also conducts data-driven trial operations to optimize both products and markets.
🌟 Global Expansion Achievements:
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Thailand:
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Successfully launched and operated the platform in Thailand
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Secured over 1,000 users in a short time in Thailand
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Vietnam: Planning to build an online distribution network in Vietnam through partnerships with Shopee and Lazada

🔷 Withdical (위디컬)

🌟 Company Overview:
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Founded Year: April 29, 2024
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Funding History: N/A
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Item Progress: Commercialization stage (Revenue generating)
🌟 Main Products/Services:
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‘YEPPO’ is a premium medical tourism platform operated by Widical that seamlessly connects hospitals, agencies, coordinators, and customers to provide foreign patients with a one-stop service, from customized consultation to reservation, treatment, and aftercare.
🌟 Global Expansion Achievements:
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Japan: Established pre-partnerships with local Japanese partners and agencies (Osaka)
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Vietnam: Established pre-partnerships with local Vietnamese partners and agencies (Hanoi)
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