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Google SEO: 3 Essential Elements for Beginners

In the previous article, we covered how to prepare your website to appear in search results. Now, it’s time to create content that will perform well! Here’s a 3-step guide to help you get your content noticed by your target audience in Google search results. Don’t miss the extra content writing tips at the end! 1. Use your audience's relevant keywords and get more visibility Even if your keyword is highly relevant to your topic, if it's not frequently searched, the chance of your content being seen is slim. Popular keywords, however, tend to have high competition, making it hard to rank high. To target your audience more effectively, choose keywords based on search volume and competition. Finding the right keywords Start by selecting a main keyword that encapsulates your new content or entire service. Search for your main keyword in Twinword Ideas, a popular free keyword analysis service, and then find related subkeywords that you should target (Note: Twinword’s free version has daily search limits.) The simplest approach is to select keywords with a search volume of at least 100 and relatively low competition. Keywords with a monthly average search volume of over 100 are considered meaningful. If you're not sure what topic to cover, these questions can help you come up with something. For example, for SlashPage: Who would use SlashPage, with what job and interests? When and in what situations would that person need SlashPage? What would that person want to know if they used a SlashPage? Apply keywords throughout your site, not just in your content Use keywords in the title, body content, image names, link previews, and URLs. (Be careful not to repeat the same keyword too often in a piece of content, as search engines may think it's spammy.) SlashPage allows you to preview how your site will appear in search results and edit link previews in the SEO settings menu. Why should I rename my images? Google identifies image content through its file name and the surrounding content. Instead of generic names like image1.jpg, pic.gif, 1.jpg, use descriptive ones like my-new-black-kitten.jpg or pizza.jpg.

ellyAug 31

Integrate your channel data with Google Sheets📝

Your data will automatically update to Google Sheets and you'll be able to sort, filter, group, and more. Survey channel data is also updated in real-time. Now you don't have to wait until the survey is over to export your data to a sheet - responses are updated in real-time in Google Sheets, so you can view and use your saved data at any time. You can also send data from before the integration. When integrating Google Sheets, you can click ‘Export existing data’ to include the data you've previously created. Tip. When modifying data, try working on a duplicate sheet. If you edit the original sheet directly, existing edits can disappear or change when new data is added. Check out the guide below for a detailed explanation! You can see the number of clicks on the tabblock menu and linked text. You can have your video play automatically when people land on your page. You can add and edit a message at the bottom of your blog posts to encourage people to subscribe. The cursor would not disappear intermittently when typing text. Direct message notification emails will be sent without missing a beat. On a slashpage site with a custom domain, you can access the direct message menu normally.

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FridaAug 27

5 Steps to Increase Your Site Traffic with SlashPage SEO

SEO (Search Engine Optimization) refers to activities aimed at improving your website's ranking in search results, as illustrated above. Search engines like Google use 'crawlers' to gather information from websites (a process known as crawling) and assess their relevance for search results. SlashPage offers various features to enhance SEO for your site. Ensure that you apply these to your website. 1. Automatic registration with search tools upon site creation For your site to appear in search results, its URL must first be registered with search engine tools. With SlashPage, simply creating your site automatically registers it with search tools like Google Search Console. 2. One-click automatic daily sitemap submission Submitting your sitemap—a file that includes details about your site's pages, media, and files—to search tools makes it easier for crawlers to locate your site. Just turn on the Share to search engines option and your sitemap will be automatically submitted to each search tool every 24 hours, except for private pages and channels. When will my site start appearing in search results? Each search engine has its own algorithm that determines ranking based on content quality, loading speed, and more. Since these algorithms are not publicly disclosed, it is difficult to predict the exact timing. According to Google’s SEO guide, it’s generally recommended to wait a few weeks. If your site appears in search results when you search for (keyword) + site:slashpage.com on Google, it means the crawler is indexing it properly, so please be patient! 3. Input summary data to appear in more relevant search results Crawlers review summary data (title, description, image) before the main content of your site. This acts like a promotional message, convincing searchers that your site has the information they are looking for, so it’s important to manually update these fields. For each sub-page, channel, and channel post, list your main keywords and images in the Preview. The summary data is automatically filled in with the page title, the first part of the body text, and a representative image. However, it’s advisable to edit it yourself, as the automatically generated content may not fully capture the intended details. Google’s SEO guide recommendations for writing the 'description' part of summary data