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Daily Arxiv

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Alleviating User-Sensitive bias with Fair Generative Sequential Recommendation Model

Created by
  • Haebom

Author

Yang Liu, Feng Wu, Xuefang Zhu

Outline

This paper proposes FairGENRec, a fair sequential recommendation system based on the Diffusion Model (DM). To solve the problem that existing recommendation systems learn correlations with users' sensitive features (such as gender and age) and cause unfairness, we utilize the uncertainty modeling and diversity representation capabilities of DM. FairGENRec injects random noise into the original distribution through a sensitive feature recognition model and reconstructs items with a sequential denoising model. At the same time, it models the fairness of recommendations by injecting various interest information that removes the bias of sensitive user features into the generated results. In the inference phase, noise is added using users' past interactions and the target item representation is reconstructed through back-iteration. The experimental results on three datasets show that FairGENRec is effective in improving both accuracy and fairness, and the degree of fairness improvement is visualized through case analysis.

Takeaways, Limitations

Takeaways:
A novel method to effectively solve the fairness problem of recommendation systems using a diffusion model is presented.
Verification of the superiority of the FairGENRec model that simultaneously improves accuracy and fairness.
Confirming the effect of removing sensitive user feature bias by injecting various interest information.
Limitations:
The possibility that the performance of the proposed model may be limited to a specific dataset.
The performance of FairGENRec may be affected by the performance of the sensitive feature recognition model.
Further research is needed on applicability and scalability in real service environments.
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