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Overview
This is an A to Z program for innovative organizations to transform into true lean startups.
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Hour
14 hours (2-day course)
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Target
Working-level staff of large and medium-sized companies (business divisions, product planning, strategic planning, task forces, agile teams, etc.)
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Difficulty
Advanced โญโญโญโญโญ
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This workshop will provide worksheets and tool kits for the key individual modules of the Lean Startup program that are explored in depth .
Detailed curriculum

๐Ÿš€ Day 1 Coursework

1. Business Model Game Workshop

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Understanding the concept of a business model and the lean startup process
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Enhancement and evaluation of each team's business model through business model game workshops.
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Focusing on customer segments and value proposition design

2. Market Feasibility Analysis and Market Size Estimation Workshop Optimized for Startups

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Understanding and Methodology for Market Feasibility Analysis
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A 3-Step Approach to Estimating Market Size Based on TAM-SAM-SOM
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SOM's Real-World Estimation Simulation Workshop: A Key Startup Market

3. Business Model Game Storytelling

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Writing/presenting/coaching the main contents of each team's business model created through the Business Model Game Workshop into a single connected story (storytelling)

๐Ÿš€ Day 2 Coursework

1. Understanding startup financing methods and corporate value + understanding and practicing equity dilution mechanisms.

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Understanding Startup Funding and Valuing Your Company
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Understanding and practicing the concept of equity dilution using Excel's actual equity dilution simulation.

2. Practical workshop on writing business plans for IR for institutional investors

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Storytelling Method for Business Plans for IR Targeting Institutional Investors
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Practice in identifying and improving business plans for existing startup teams
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5-minute IR pitch and 10-minute coaching/mentoring, revisions and supplements for each team

3. Startup Branding Strategy Development Workshop

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Introducing the process and methods for establishing a brand.
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Successful Startup Cases Through Branding
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Practice establishing branding for each team related to the current business model
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This workshop is a coursework that runs for 1 night and 2 days or 2 nights and 3 days, connecting individual modules of the Lean Startup program.
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This workshop program consists of 30% lectures and 70% practical training, and is planned and operated directly by ROA Invention Lab's professional coaches over 1 night and 2 days or 2 nights and 3 days.
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This workshop is conducted offline only. Therefore, pricing is determined by individual inquiry/application, depending on the participating team and desired duration. For corporations and institutions, a tax invoice will be issued.
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The number of participants can be adjusted through inquiry and consultation. For maximum educational effectiveness, one coach covers up to five teams (3-4 participants per team).
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This workshop does not provide a separate, detailed curriculum. If you have any questions about the 2-Day Workshop program, please leave a brief message in the inquiry section and we will contact you immediately.
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