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#3 Product of the Day
Hey folks 👋🏻 Today, I want to share how Sunrise achieved #3 Product of the Day on Product Hunt on September 24, 2024! These days, Product Hunt is dominated by B2B SaaS, AI, and workplace collaboration tools. Sunrise had to compete as a mobile B2C app focused on mental health journaling. Let me share our journey from preparation to launch day. 1. Why Did We Launch on Product Hunt? We wanted to gather feedback from diverse global users. Product Hunt stood out as the most well-known global platform for product discovery. Plus, it was completely free to promote our product, making it even more attractive. To explain Product Hunt briefly: it's a site where global products compete for rankings over a 24-hour period. An average of 30-40 products launch daily, with only the top 5 receiving "Product of the Day" badges. If you're planning to launch on Product Hunt, I'd recommend aiming for the top 5 from the start. Well-known products like Notion, Robinhood, and Zapier gained traction and word-of-mouth through such Product Hunt launches. 👉 Product Hunt website: https://www.producthunt.com 2. How Should You Prepare?Based on our experience, here's a brief guide on preparing for a Product Hunt launch: Based on our experience, here's a brief guide on preparing for a Product Hunt launch: Preparation Timeline We recommend setting aside about a month for preparation. Through our research, we learned this was the ideal timeframe, and during our preparation, we understood why. I'll explain more in points 2) and 3)! Launch Materials You need a tagline and product description.You also need to prepare a demo video and around 5 images that showcase your product's strengths and the problems it solves. Users see many products simultaneously, so they only click on products that are easy to understand and interesting. The demo video appears at the top of your product page, and since many people first understand your product through the video, we highly recommend putting extra effort into it. Community Engagement Product Hunt is essentially a community of makers. Building rapport with community members is crucial. Engage by commenting on other makers' products, participating in discussions, and sharing your opinions actively. You can also connect directly through LinkedIn and X (formerly Twitter) links on users' profiles. Direct communication can be as simple as "Congratulations on your launch, rooting for you, please support mine when I launch." ❗️Important Note: Through our research, we learned it's not recommended to directly ask for upvotes. You might receive offers to buy votes in bulk, but we strongly advise against this. Product Hunt values fair competition and has algorithms to detect suspicious voting patterns, which can result in penalties! 3. What About Launch Day?
  1. Sunrise Stories
  • Han
Why Does Sunrise Exist?
Hey folks 👋🏻 After experiencing burnout twice, I looked into cognitive behavioral therapy (CBT). Finding the right therapist, however, was costly and frustrating due to inconsistent quality and limited availability. While I eventually succeeded, many aren't as fortunate—roughly 122 million Americans still live in areas lacking sufficient mental health professionals. This challenge led me to an unexpected source of support: mobile apps. Journaling apps, in particular, offered a unique solution for managing my anxiety. They were affordable, self-reliant, private, and portable tools that were also more active and introspective than meditation apps. Despite these benefits, existing journaling apps had their limitations: they focused more on record-keeping than on my mental health. Drawing from these experiences, we developed Sunrise, a journal therapy app that goes beyond simply recording daily events. Sunrise enhances mindfulness with evidence-based journal templates, visual mental health progress tracking, and "Encouraging Feedback” for emotional support. Our mission is to provide individuals with the safest digital space to reflect, relax, and recharge on their path to better mental wellbeing. Mental health can be a silent struggle, but you don't have to face it alone. Join us in the fight against the defining public health crisis of our time. From, Han
  1. Sunrise Stories
  • Han