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We've seen the power of email marketing!💪
We recently saw the power of email marketing before we even officially launched our product!
Introduced the product to 200+ potential customers → 29.4% replied.
Replied back with our link and asked them to try it out → over 50% said yes.
And some of them said they'd be our fans and sent us heartfelt reviews!
There were three main points we focused on when sending the emails
1. Personalized message 🙆♂️
We wrote two parts of the email, one for everybody and one for each individual. We believe that in order to win the hearts and minds of our audience, it's essential to express our interest in them.
→ For example, how are their projects going, what did we like about their recent content, etc.
→ For example, how are their projects going, what did we like about their recent content, etc.
2. History management 📝
We kept a detailed record of everyone and checked it every time.
a. Key activity spaces: social media, personal websites, etc.
b. Problems we think we can help solve
c. The content of the emails we sent, etc.
b. Problems we think we can help solve
c. The content of the emails we sent, etc.
3. Close, ongoing communication ❤️🔥
We wrote as if we were having a human-to-human conversation, not a business one. We always made sure to thank and support them, and we made sure to respond.
Obviously, different situations call for different approaches, but I felt that this worked well for us in the early stages of the product.
If you click Subscribe in the top right corner, you can read our next tip as soon as it comes out. And if you have anything you'd like to add or modify, feel free to write it down below.👇 Let's discuss it together!
PS. Did you find this page clean and satisfactory? Just in case, I have prepared a teaser page, so please check it out.