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Nudge

Definition
Nudge refers to the principle that subtle signals or information can influence a user's decisions. It involves subtle interventions or advice designed to nudge a user to take some action.
Explanation
Nudges are used in UX/UI design to manipulate or guide user behavior in a desired direction. For example, you can label something as “most popular choice” to encourage users to select a particular option. These subtle signals can influence users’ judgments and create a positive user experience.
Importance
The nudge principle is important in improving user experience and encouraging desired behavior. Typical examples of nudges include colored guide lines on highways and flies in urinals.